Just about a year ago, the entire world shut down and was forced into a lockdown all thanks to the COVID-19 pandemic. This in turn, caused thousands of businesses to close down, thus, forcing millions of people out of a job. The entertainment industry was not immune to this and also suffered greatly as a result of the pandemic.
The Shutdown of Productions and Entertainment Venues
One of the first things to happen was the immediate shutdown of productions. Any movies or television shows that were currently in the works would have to stop right away.
Cinemas, theaters, and live music venues were also forced to close down to keep people from leaving their homes as well as to keep all employees safe. Even some of the venues that were allowed to stay open saw little to no business.
Perhaps, worst of all, is the fact that all of these businesses were given absolutely no set timeline for when they could resume business.
A Financial Crisis
Media and entertainment companies rely heavily on large amounts of money to survive. But when nothing is open, there’s no reason for people to spend money. To make matters worse, advertising companies are also no longer spending money since there are no movies or TV shows for them to advertise in between.
The reopening of the industry will likely rely on the state of the economy.
The Process of Reopening
For the entertainment business to reopen again, the virus must first be contained, and people will need to be vaccinated to keep from catching the virus. Then, the industry must undergo the tough process of reopening safely.
Things will certainly not return to normal right away, meaning movie premieres and live audiences may not be reinstated immediately. It will also take a while before people feel safe enough to go see a movie in a public theater or a concert at a venue.
Slowly but surely, however, media and entertainment organizations are evolving and learning how to function safely and responsibly.